{"id":4655,"date":"2015-12-29T14:18:36","date_gmt":"2015-12-29T14:18:36","guid":{"rendered":"http:\/\/ellascomunicacion.com\/que-hacemos-2"},"modified":"2025-06-27T10:33:10","modified_gmt":"2025-06-27T10:33:10","slug":"que-hacemos","status":"publish","type":"page","link":"https:\/\/ellascomunicacion.com\/en\/que-hacemos","title":{"rendered":"WHAT WE DO"},"content":{"rendered":"<p>[vc_row][vc_column]<div class=\"to-spacer \" style=\"height:72px\"><\/div>[vc_single_image image=&#8221;3956&#8243; img_size=&#8221;full&#8221; alignment=&#8221;center&#8221;]<div class=\"to-spacer \" style=\"height:29px\"><\/div>[vc_column_text]<\/p>\n<p style=\"text-align: center;\">Communication and promotion in cultural and creative industries<\/p>\n<p>[\/vc_column_text]<div class=\"to-divider-holder\"><div class=\"to-divider\" style=\"width:50%;border-top:1px solid #f2eded;\"><\/div><\/div>[\/vc_column][\/vc_row][vc_row full_height=&#8221;yes&#8221; content_placement=&#8221;middle&#8221; css=&#8221;.vc_custom_1456999266185{padding-top: 60px !important;padding-bottom: 40px !important;}&#8221;][vc_column][vc_column_text]<\/p>\n<h3 style=\"text-align: center; color: #5f5e5e; line-height: 31px;\">Our work consists in designing, developing and implementing global communication plans in order to produce sound, enduring strategies with which to associate and identify a given cultural product from its inception to its release.<\/h3>\n<p>[\/vc_column_text][\/vc_column][\/vc_row][vc_row css=&#8221;.vc_custom_1456998734678{background-color: #939393 !important;}&#8221;][vc_column]<div class=\"to-spacer \" style=\"height:49px\"><\/div>[vc_column_text]<\/p>\n<h2 style=\"text-align: center; color: #fff; font-weight: 600;\">PRESS FOR FILM, TV, THEATRE AND DANCE<\/h2>\n<p>[\/vc_column_text]<div class=\"to-spacer \" style=\"height:49px\"><\/div>[\/vc_column][\/vc_row][vc_row][vc_column]<div class=\"to-spacer \" style=\"height:49px\"><\/div>[vc_row_inner][vc_column_inner width=&#8221;1\/2&#8243;][vc_column_text]<\/p>\n<h4 style=\"font-weight: 600;\">Global strategic campaign<\/h4>\n<ul style=\"margin-left: 17px;\">\n<li>Designing a strategic communication campaign.<\/li>\n<li>Presenting a list of goals to be met and an overall schedule.<\/li>\n<li>Preparing and carrying out the communication and PR plan.<\/li>\n<\/ul>\n<p>[\/vc_column_text]<div class=\"to-spacer \" style=\"height:26px\"><\/div>[vc_column_text]<\/p>\n<h4 style=\"font-weight: 600;\">Creating informative content<\/h4>\n<ul style=\"margin-left: 17px;\">\n<li>Writing announcements and press releases, coming up with, creating and dealing with journalistic content.<\/li>\n<\/ul>\n<p>[\/vc_column_text]<div class=\"to-spacer \" style=\"height:26px\"><\/div>[vc_column_text]<img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-4492\" src=\"\/wp-content\/uploads\/2015\/12\/premios-goya.jpg\" alt=\"premios-goya\" width=\"554\" height=\"382\" srcset=\"https:\/\/ellascomunicacion.com\/wp-content\/uploads\/2015\/12\/premios-goya.jpg 554w, https:\/\/ellascomunicacion.com\/wp-content\/uploads\/2015\/12\/premios-goya-300x207.jpg 300w, https:\/\/ellascomunicacion.com\/wp-content\/uploads\/2015\/12\/premios-goya-500x345.jpg 500w\" sizes=\"auto, (max-width: 554px) 100vw, 554px\" \/>[\/vc_column_text]<div class=\"to-spacer \" style=\"height:26px\"><\/div>[vc_column_text]<\/p>\n<h4 style=\"font-weight: 600;\">Organising the communication plan during preproduction\/filming<\/h4>\n<ul style=\"margin-left: 17px;\">\n<li>Interviews, press conferences, visits, material, informative emails, press releases.<\/li>\n<li>Studying the best procedure according to each project.<\/li>\n<\/ul>\n<p>[\/vc_column_text]<div class=\"to-spacer \" style=\"height:26px\"><\/div>[vc_column_text]<\/p>\n<h4 style=\"font-weight: 600;\">Managing the press kit and other material<\/h4>\n<ul style=\"margin-left: 17px;\">\n<li>Providing guidance and preparing content for the press kit.<\/li>\n<li>Supervising promotional products.<\/li>\n<\/ul>\n<p>[\/vc_column_text]<div class=\"to-spacer \" style=\"height:26px\"><\/div>[vc_column_text]<\/p>\n<h4 style=\"font-weight: 600;\">Guidance, management and distribution of graphic and audiovisual content for the media<\/h4>\n<ul style=\"margin-left: 17px;\">\n<li>Special features, teasers, trailers, pictures, posters and audiovisual clips.<\/li>\n<li>Approvals, photo selection, exclusive or widespread disclosure.<\/li>\n<\/ul>\n<p>[\/vc_column_text]<div class=\"to-spacer \" style=\"height:26px\"><\/div>[vc_column_text]<\/p>\n<h4 style=\"font-weight: 600;\">Organising communication in preparation for release<\/h4>\n<ul style=\"margin-left: 17px;\">\n<li>Special and general press passes\/screenings, premiere programmes, press conferences, photocalls.<\/li>\n<\/ul>\n<p>[\/vc_column_text]<div class=\"to-spacer \" style=\"height:26px\"><\/div>[vc_column_text]<\/p>\n<h4 style=\"font-weight: 600;\">Arranging interviews. Media presence. Exclusives. Partners<\/h4>\n<ul style=\"margin-left: 17px;\">\n<li>Organising press viewings, arranging meetings and media presence, and negotiating exclusives.<\/li>\n<li>Devising and recommending ideal communication options with the partners involved in the project.<\/li>\n<\/ul>\n<p>[\/vc_column_text]<div class=\"to-spacer \" style=\"height:26px\"><\/div>[\/vc_column_inner][vc_column_inner width=&#8221;1\/2&#8243;][vc_column_text]<\/p>\n<p class=\"copy\"><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-4494\" src=\"\/wp-content\/uploads\/2015\/12\/gala.jpg\" alt=\"gala\" width=\"554\" height=\"370\" srcset=\"https:\/\/ellascomunicacion.com\/wp-content\/uploads\/2015\/12\/gala.jpg 554w, https:\/\/ellascomunicacion.com\/wp-content\/uploads\/2015\/12\/gala-300x200.jpg 300w, https:\/\/ellascomunicacion.com\/wp-content\/uploads\/2015\/12\/gala-500x334.jpg 500w\" sizes=\"auto, (max-width: 554px) 100vw, 554px\" \/><br \/>\n\u00a9Marino Scandurra &#8211; Cortes\u00eda de la Academia de Cine<\/p>\n<p>[\/vc_column_text][vc_column_text]<\/p>\n<h4 style=\"font-weight: 600;\">Managing international projects<\/h4>\n<ul style=\"margin-left: 17px;\">\n<li>Mediating with producers, international sales agents and international publicists for festivals\/markets.<\/li>\n<li>Communicating with publicists and the talent&#8217;s agents to arrange the required approvals and logistics for their presence and involvement in the various promotion stages.<\/li>\n<li>Negotiating with agents and coordinating the media plan: presence on TV and radio shows and dealing with media on the red carpet.<\/li>\n<li>Coordinating the agents involved in the talent&#8217;s presence at festivals and attention from Spanish media at the festival.<\/li>\n<li>Taking care of talents during their presence in Spain and coordinating their promotional activities and needs: interviews, press conferences, photocalls and premieres.<\/li>\n<\/ul>\n<p>[\/vc_column_text]<div class=\"to-spacer \" style=\"height:26px\"><\/div>[vc_column_text]<\/p>\n<h4 style=\"font-weight: 600;\">Special initiatives<\/h4>\n<ul style=\"margin-left: 17px;\">\n<li>Formulating special and specific actions geared towards the project\/talent&#8217;s target audience: bloggers, presentations on alternative platforms, initiatives with universities and specialized schools.<\/li>\n<\/ul>\n<p>[\/vc_column_text]<div class=\"to-spacer \" style=\"height:26px\"><\/div>[vc_column_text]<\/p>\n<h4 style=\"font-weight: 600;\">National and international festivals\/markets<\/h4>\n<ul style=\"margin-left: 17px;\">\n<li>Taking care of logistics in conjunction with the event organisers. Programmes and work schedules. Organising press passes\/screenings.<\/li>\n<li>Dealing with the media and attending the event to support the team at all times.<\/li>\n<\/ul>\n<p>[\/vc_column_text]<div class=\"to-spacer \" style=\"height:26px\"><\/div>[vc_column_text]<img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-4496\" src=\"\/wp-content\/uploads\/2015\/12\/papeles.jpg\" alt=\"papeles\" width=\"554\" height=\"415\" srcset=\"https:\/\/ellascomunicacion.com\/wp-content\/uploads\/2015\/12\/papeles.jpg 554w, https:\/\/ellascomunicacion.com\/wp-content\/uploads\/2015\/12\/papeles-300x225.jpg 300w, https:\/\/ellascomunicacion.com\/wp-content\/uploads\/2015\/12\/papeles-500x375.jpg 500w\" sizes=\"auto, (max-width: 554px) 100vw, 554px\" \/>[\/vc_column_text][\/vc_column_inner][\/vc_row_inner]<div class=\"to-spacer \" style=\"height:68px\"><\/div>[\/vc_column][\/vc_row][vc_row css=&#8221;.vc_custom_1459933758856{background-color: #ffffff !important;}&#8221;][vc_column width=&#8221;1\/4&#8243;]<div class=\"to-spacer \" style=\"height:49px\"><\/div>[vc_single_image image=&#8221;7059&#8243; img_size=&#8221;full&#8221; onclick=&#8221;link_image&#8221;][vc_single_image image=&#8221;10271&#8243; img_size=&#8221;full&#8221; onclick=&#8221;link_image&#8221;][vc_single_image image=&#8221;7553&#8243; img_size=&#8221;full&#8221; onclick=&#8221;link_image&#8221;][vc_single_image image=&#8221;5288&#8243; img_size=&#8221;full&#8221; onclick=&#8221;link_image&#8221;][\/vc_column][vc_column width=&#8221;1\/4&#8243;][vc_single_image image=&#8221;10467&#8243; img_size=&#8221;full&#8221; onclick=&#8221;link_image&#8221;][vc_single_image image=&#8221;10302&#8243; img_size=&#8221;full&#8221; onclick=&#8221;link_image&#8221;][vc_single_image image=&#8221;7057&#8243; img_size=&#8221;full&#8221; onclick=&#8221;link_image&#8221;][vc_single_image image=&#8221;7289&#8243; img_size=&#8221;full&#8221; onclick=&#8221;link_image&#8221;][\/vc_column][vc_column width=&#8221;1\/4&#8243;][vc_single_image image=&#8221;6908&#8243; img_size=&#8221;full&#8221; add_caption=&#8221;yes&#8221; onclick=&#8221;link_image&#8221;][vc_single_image image=&#8221;5595&#8243; img_size=&#8221;full&#8221; onclick=&#8221;link_image&#8221;][vc_single_image image=&#8221;10269&#8243; img_size=&#8221;full&#8221; onclick=&#8221;link_image&#8221;][vc_single_image image=&#8221;7455&#8243; img_size=&#8221;full&#8221; onclick=&#8221;link_image&#8221;][\/vc_column][vc_column width=&#8221;1\/4&#8243;][vc_single_image image=&#8221;6511&#8243; img_size=&#8221;full&#8221; onclick=&#8221;link_image&#8221;][vc_single_image image=&#8221;4804&#8243; img_size=&#8221;full&#8221; onclick=&#8221;link_image&#8221;][vc_single_image image=&#8221;4524&#8243; img_size=&#8221;full&#8221; onclick=&#8221;link_image&#8221;][vc_single_image image=&#8221;10274&#8243; img_size=&#8221;full&#8221; onclick=&#8221;link_image&#8221;][\/vc_column][\/vc_row]<\/p>\n","protected":false},"excerpt":{"rendered":"<p>[vc_row][vc_column][vc_single_image image=&#8221;3956&#8243; img_size=&#8221;full&#8221; alignment=&#8221;center&#8221;][vc_column_text] Communication and promotion in cultural and creative industries [\/vc_column_text][\/vc_column][\/vc_row][vc_row full_height=&#8221;yes&#8221; content_placement=&#8221;middle&#8221; css=&#8221;.vc_custom_1456999266185{padding-top: 60px !important;padding-bottom: 40px !important;}&#8221;][vc_column][vc_column_text] Our work consists in designing, developing and implementing global communication plans in order to produce sound, enduring strategies with which to associate and identify a given cultural product from its inception to its release. [\/vc_column_text][\/vc_column][\/vc_row][vc_row css=&#8221;.vc_custom_1456998734678{background-color: #939393 !important;}&#8221;][vc_column][vc_column_text] PRESS FOR FILM, TV, THEATRE AND DANCE [\/vc_column_text][\/vc_column][\/vc_row][vc_row][vc_column][vc_row_inner][vc_column_inner width=&#8221;1\/2&#8243;][vc_column_text] Global strategic campaign Designing a strategic communication campaign. Presenting a list of goals to be met and an overall schedule. Preparing and carrying out the communication and PR plan. [\/vc_column_text][vc_column_text] Creating informative content Writing announcements and press releases, coming up with, creating and dealing with journalistic content. [\/vc_column_text][vc_column_text][\/vc_column_text][vc_column_text] Organising the communication plan during preproduction\/filming Interviews, press conferences, visits, material, informative emails, press releases. Studying the best procedure according to each project. [\/vc_column_text][vc_column_text] Managing the press kit and other material Providing guidance and preparing<\/p>\n","protected":false},"author":2,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"footnotes":""},"class_list":["post-4655","page","type-page","status-publish","hentry"],"_links":{"self":[{"href":"https:\/\/ellascomunicacion.com\/en\/wp-json\/wp\/v2\/pages\/4655","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/ellascomunicacion.com\/en\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/ellascomunicacion.com\/en\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/ellascomunicacion.com\/en\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/ellascomunicacion.com\/en\/wp-json\/wp\/v2\/comments?post=4655"}],"version-history":[{"count":57,"href":"https:\/\/ellascomunicacion.com\/en\/wp-json\/wp\/v2\/pages\/4655\/revisions"}],"predecessor-version":[{"id":10469,"href":"https:\/\/ellascomunicacion.com\/en\/wp-json\/wp\/v2\/pages\/4655\/revisions\/10469"}],"wp:attachment":[{"href":"https:\/\/ellascomunicacion.com\/en\/wp-json\/wp\/v2\/media?parent=4655"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}